Our approach
Our five-step process combines insight, creativity, and technical expertise to ensure your brand sound evolves seamlessly with your business
Discover
We start by analysing your current offerings, customer journeys and competitors. Hosting workshops to understand your brand style, character and vision.
Define
Using the information from the discovery
stages, we build a sonic profile for your brand.
Including a detailed creative brief to achieve this.
Design
Next, we use the creative brief to design your SoundAURA - your brand's soundscape. Working with our partners to design the ideal tech solutions, within budget, that provides the best performance.
Deploy
Once your team sign off your SoundAura, we'll test the equipment, train and manage all staff on delivery this new experience and collect feedback as we go from your audience.
Evolve
We start by analysing your current offerings, customer journeys and competitors. Hosting workshops to understand your brand style, character and vision.
What sets Altaura apart is our deep understanding of the emotional and behavioural impact of sound.
Unlike traditional background music providers, we craft bespoke sound strategies that align with your brand, your audience, and your operational goals.
Music influences how people feel, how long they stay, and what they remember. That’s why we blend behavioural insight, expert curation, and smart tech to design adaptive soundscapes that move with your environment.
Every detail matters. Because the right sound at the right moment creates experiences people remember.
At Altaura, music isn’t an afterthought. It’s a tool for transformation.
With Altaura, you're not just getting music. You're getting a partner who understands the science, art, and business of sound.
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