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background music

Make guests feel at home with the right soundtrack

To ensure your guests feel truly welcomed and relaxed, Altaura provides music for hotels that is custom designed and bespoke to brand. From the lobby, to the pool and lounge areas, we design soundscapes and music playlists that are tailored to your brand. Applying sensory design and delivering a bespoke music strategy, our expert team creates background music for hotels that will give your guests' a unique and memorable experience for years to come. Elevate your business with custom-made music curation services now.

Our Process

Click to reveal details about our bespoke music approach



A 2 way street in getting to know each other - it's time to ask questions, taking part in design workshops to review your current offerings, customer journeys and competitors.



Now we know each other a bit better. We gather our findings and build your sound profile, putting forward a creative brief for you, on all of your sound touch points.



Based on the brief, we produce music strategy (SoundAURA™). This part of the process is tailored to you, working together to provide the ideal tech solution within budget.



Now that you happy with the SoundAURA™, it's time to get prepared for the roll out. We test your tech, and provide training for all staff and management, collecting feedback from staff and your audience.



We analyse your playlists monthly, look at feedbacks, & make adjustments if needed. The music is updated by at least 20% and old tracks gets archived. As your business grows, so will your sound.



As your dedicated music partner & sound strategist, our professional team will be available 24/7 to help with troubleshooting tech, adjusting your sound or creating event/marketing specific playlists.


number of times people visit hotels each year: 52% of hotel guests visit on a weekly basis.

This means on average each person stays at a hotel 5 times per year.

music for businesses

Music for hotels that foster emotional connections with guests

Our music services use important scientific research into customer behaviours, curating background music for hotels that help brands upsell while guests' enjoy the experience. Our sound design & music experts have years of experience in the hotel industry and are familiar with the latest trends in music. With us, you can be sure that your music selections are tailored to the needs of your hotel and its guests. In addition, we are qualified in professional music licensing services, and guide you through the process without any fear of copyright infringement.

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What We Do

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