Retail music or music for shops requires a unique approach to ensure it fits with the store’s customer experience. Music for retailers should be carefully selected to provide a relaxed atmosphere and encourage shoppers to spend more time in the store. Since retail music can have a real impact on sales, vendors should work with professional sound design and music curation agencies that build custom playlists for retail music. Selecting the right retail songs can make for a powerful strategy that will amplify your brand's image and influence your customer's behaviour.
Click to reveal details about our bespoke music approach
A 2 way street in getting to know each other - it's time to ask questions, taking part in design workshops to review your current offerings, customer journeys and competitors.
Now we know each other a bit better. We gather our findings and build your sound profile, putting forward a creative brief for you, on all of your sound touch points.
Based on the brief, we produce music strategy (SoundAURA™). This part of the process is tailored to you, working together to provide the ideal tech solution within budget.
Now that you happy with the SoundAURA™, it's time to get prepared for the roll out. We test your tech, and provide training for all staff and management, collecting feedback from staff and your audience.
We analyse your playlists monthly, look at feedbacks, & make adjustments if needed. The music is updated by at least 20% and old tracks gets archived. As your business grows, so will your sound.
As your dedicated music partner & sound strategist, our professional team will be available 24/7 to help with troubleshooting tech, adjusting your sound or creating event/marketing specific playlists.
number of times Americans visit retailers each year: 45% of retail shoppers visit on a weekly basis.
This means on average each person visits the shops 75 times per year.
Playing the right music in retail spaces and shopping centres can increase customer loyalty, and create a memorable and enjoyable experience for visitors. Our bespoke sound design agency for background music in stores helps retailers achieve their objectives while providing the best music retail experience. We follow behavioural science practices and an experience design approach, that understands your customers, follows the latest trends and provides a custom music strategy. Get the most out of your retail music by working with our expert team and increase your sales today.
Timothy Oulton is a well-known British furniture designer and retailer that offers a range of unique and high-quality furniture pieces. They have a strong focus on creating an immersive shopping experience for their customers, which includes creating a welcoming atmosphere that encourages customers to browse and stay in the store for longer.
Watergate Bay Hotel is an iconic Cornwall-based hotel, known for its stunning sea views, award winning design and unique experience offers. The concept is a modern day take on the seaside holiday as a ski resort by the beach. Their motto is Getting out amongst the elements, eating and drinking well, spoiling yourself a little, getting cosy and having a great time.